The Frontier Group - Blog

The Sortfolio Experiment

January 20th, 2010, by fitzy

What is Sortfolio?

Sortfolio (the website formerly known as Haystack), is a website where web design firms (and freelancers) can provide the necessary information about their business to a potential client. Instant information such as location, price and style of work are easily found. Sortfolio makes it easy for a potential client to browse multiple web designers all at once and make an informed choice.

Whether this concept will prove to be effective long term is still an unknown. Certainly for companies in Australia it seems to be less effective at the moment. I would imagine that potential customers in Australia probably aren’t using this sort of website or directory, like our American counterparts would be.

We’ve had our free listing on there since the site launched in October and have had no enquiries in that time. Potentially the 11 hits to our website from Haystack last year were all internal.

The paid plan experiment

Sortfolio offers a paid plan for $99 per month. You have access to 6 thumbnails instead of 1, and a larger listing card. Given that there can be a large number of people competing for ad space, this can prove to be effective from a theoretical point of view. You can see the immediate benefit on the Perth-Australia page.

This benefit is less apparent when the search is refined, however there still is an advantage to being a large listing card.

Recently 37 Signals announced another benefit for paid listings. They purchased a slot on The Deck Network for Sortfolio. That gives somewhere between 2,500,000 and 3,000,000 ad impressions in a 30 day period. They used to run a static ad in that spot, but now are splitting the ad display 25% static and 75% dynamic. The dynamic ads feature the Sortfolio Pro customers. About 140 companies have Pro listings and the ad is a combination of a crop of the thumbnail as well as linking to the Sortfolio listing.

This means we will also get roughly 15,000 highlighted ad impressions across The Deck Network. This means exposure to sites such as Daring Fireball, A List Apart, 43 Folders, Kottke.org, The Morning News, Ze Frank, Twitteriffic (in app), Tweetie (in app) & Design Observer.

It will be interesting to see over the next 2 months whether this proves to be effective for an Australian company, as well as it seems to be for our US counterparts. You can check out our full listing on Sortfolio and if you are an Australian company (or freelancer) who has had success with Sortfolio, please leave a comment.

We are a web development company and this is our blog. We specialize in building web applications with the Ruby on Rails framework. You can read more about our Ruby on Rails development or contact us.


Using RSpec Example Groups for Common Functionality

January 13th, 2010, by aaron

I’m currently getting into using RSpec for testing our controllers on what is turning into a large project. It’s been more than handy because we have a lot of complex scoping to take into account whenever retrieving data. People don’t like to see other peoples’ financial data, mostly because it implies that someone is probably looking at theirs. With this in mind it’s more than important that we know the right data is going to the right places and hence the need for controller testing.

Now most of our controllers require the user to be logged in so writing tests to check this for every controller is annoying and time consuming, more than that it feels dirty. I think this is what some people call a code smell though I’m not up to speed on buzz words. There are also other tasks that are done quite often such as setting up the various types of users we’d like to test as, it would be nice if this were easily put in one place and could be easily pulled in. I guess I was looking for a template of tests that I could share.

It seems that the solution to it is found in Shared Example Groups which I hadn’t heard very much discussion about and it kind of leaves working out how they work to you rather than documenting it too much.

So far I’ve used it simply to make sure that controllers that require are redirecting users appropriately and also for setting up a specific type of user for our system before testing.

I created a directory under /spec/support called example_groups and in there I have a file called login_groups.rb. In that file I have something like the following :

shared_examples_for "customer is logged in" do
  before(:all) do
    @user = Factory(:customer_user)
    @user.customers.push Factory(:customer)
  end

  before(:each) do
    activate_authlogic
    OperatorSession.create(@operator)
  end
end

Now in my spec files when I have a bunch of tests requiring a logged in customer I will include this little snippet :

  it_should_behave_like "customer is logged in"

I get a logged in customer to start playing around with. I have the spec/support/example_groups directory in my include paths for Rspec and so it just all works.

My tests can then start to look like :

describe MerchantsController do
  it_should_behave_like "areas requiring login"

  context "customer logged in" do
    it_should_behave_like "customer is logged in"

    ... insert other tests here ...
  end
end

It means I can swap in another authentication gem/plugin pretty easily and also encapsulates the logic about creating customers, or whatever type of item you want to use, so that if that changes you can swap things in and out with a minimum of fuss.

Just to be clear, example groups aren’t limited to setup tasks or connecting to before/after hooks, you can also include a bunch of tests as well. This allows me to have a bunch of tests to run to make sure that a user does have to be logged in for various controllers and include these tests in on line.

I hope this helps someone, it took a bit of searching and trial and error myself this morning to get it working and find the uses for it that I’ve found. I’m definitely open to better solutions to this sort of issue though.

We are a web development company and this is our blog. We specialize in building web applications with the Ruby on Rails framework. You can read more about our Ruby on Rails development or contact us.


JRuby BugMash is in session

January 10th, 2010, by fitzy

JRuby is a 100% Pure-Java implementation of the Ruby programming language. From the folks over at the JRuby project:

The JRuby project has been growing impressively quickly, with frequent releases and a constantly expanding community. There’s a hefty list of impressive users and companies, and the team has been touring the world, trying their best to make it out to everyone who wants to hear and learn about the project.

As with any growing code base though, there’s a need to keep things tidy; frequent releases and speedy development also mean bugs, and things that need fixing—and that’s where we turn to you!

The first ever official JRuby BugMash will take place this Saturday, January 9th through Tuesday, January 12th. The core team will spend the days prior to the BugMash highlighting the specific bugs that are most important—you’ll want to keep an eye out for the JRuby Introsection, which will one of the focuses of the BugMash. Also look in spec/tags for failing RubySpecs for JRuby’s 1.8 and 1.9 compatibility modes. There’s a lot of low-hanging fruit (especially in 1.9) for both new and experienced developers. Then, Saturday morning, it’s off to the races! As a small token of our appreciation, in addition to the wonderful satisfaction of having made a difference to the project, we’ll be sending each of the first 100 participants a limited edition JRubyConf Poster.

The JRuby Core Team will be around on IRC channel #jruby throughout the BugMash to help folks get started and to answer questions. Be sure to stop in and say hello!

There’s also a great post on the good and bad of JRuby over at the Engine Yard blog.

We are a web development company and this is our blog. We specialize in building web applications with the Ruby on Rails framework. You can read more about our Ruby on Rails development or contact us.


Making use of professional photography to create amazing websites that stand the test of time

December 3rd, 2009, by fitzy

One of the bigger factors to consider when designing a website is whether or not to incorporate photographs into the design. You have the choice of no photography at all, utilising stock photography, or using a professional to capture photographs specifically for the website.

Certain industries and business niches really thrive with the inclusion of professional photography in a website design. Whether to convey to the customer or shareholder the true nature of the business, or to show professionalism, or perhaps to make something instantly recognisable to the website viewer.

We try to use professional photographs as much as possible where the client will allow it, as it can really bring a website to life.

An oldie but a goodie

This website for Caudo Group has been around for a few years now, but the inclusion of high quality photography (taken by one of our team members), really helps this design stand the test of time. We captured photographs of their brand new office at the time, and some of their equipment.

Supplied photography

These photographs really emphasize the nature of Helix Resources, and the industry they are involved in. These photographs were supplied by their team, but are still of a high enough quality to really bring the website to life. This website is about 18 months old now, but once again retains a fresh feel thanks to some high quality images.

When stock is best

Some websites and industries work better with stock photography. Either the service is disconnected from the place of business, or there might be no images to work with. For a professional feel that still reaches out to particular demographics, stock photography can be used to great effect. In the case of Ironmonger Financial it is used to connect with the website visitor to show them that the content they are reading is relevant to them.

As you can see, using high quality images in a design can really work wonders.

It’s certainly not the rule, however an attractive, professional website goes a long way to showing your customers the care and professionalism that you apply to the business. An integral part of how you represent yourself to clients, customers and the world at large!

A business missing out on this, or having a low quality website is positioning themselves behind the eight ball, giving their competitors an easy ride to market share.

We are a web development company and this is our blog. We specialize in building web applications with the Ruby on Rails framework. You can read more about our Ruby on Rails development or contact us.


Why Your Clients Should Upgrade Their Web Browsers

December 3rd, 2009, by aaron

I think the IT industry has a tendency to push our clients and users to upgrade, or change things to suit our requirements or desires. Often times the reasons may be rooted in practicality, but as good IT workers tend to develop heuristics for problem solving they can sometimes find it hard to explain their reasoning.

A good example is browser upgrades. We all know it’s a worthwhile suggestion, and having the latest browser is the best option in most cases, but explaining that to a user or client can be difficult. It can be especially difficult if you don’t have face time with a user; the most common situation in the web environment.

Telling a user that the site works better in Firefox 3 or Safari 4 will, perhaps, just lead to the user finding a site that works better with their browser instead. It would be nice if we tried a different tact, and in doing so helped not only ourselves, but the wider community of developers. After all we want the same outcome : to have our work viewed the way we intended, for the minimum amount of work. Cross browser development sucks!

I was thinking the other day that I don’t think I’ve ever heard from a developer that users should switch browsers for security reasons, or any other reason the user would care about. Users don’t care about ACID compliance, or Javascript optimisations or any other technicalities. What they do care about though is security, especially now that mainstream operating systems, manufacturers and financal institutions have gotten the word out about phishing and other vulnerabilities.

  • All the latest browsers support some form of malware protection and anti-phishing protection. This increases user security.
  • All the latest browsers concentrate on process isolation and run time optimisations. This decreases crashes and increases browsing speed.
  • All the latest browsers have been improving standards compliance. This increases the likelihood that more sites will work for the user.
  • All the latest browsers manage their own update process. The user isn’t required to remember to stay up to date in the future.
  • All the latest browsers have the latest patches and updates and latest features. This gives the user the most secure, fastest, and feature packed experience.

We all know that unless you have a very good reason, it’s silly to be running an old browser. However when was the last time you explained the benefits for them personally? Increased security, increased stability, increased speed, more compatibility with other sites and the latest features available.

If you find a better way to sell your clients on spending 5 minutes to upgrade their browser then make sure you spread the word. Every user you convert is a win for the web community and the internet in general!

We are a web development company and this is our blog. We specialize in building web applications with the Ruby on Rails framework. You can read more about our Ruby on Rails development or contact us.


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Caudo Group engaged our services to redesign their outdated website. We sent our photographer on-site to capture the essence of their business and turned it into a stunning web design.